Drive traffic to your lead capture page instead of your homepage or blog posts.
We're talking double digit opt-in conversion rates vs very low single digit.
30 - 45% vs 0.5 to 1+%
That's 30 - 90X more subscribers for the same amount of traffic.
The huge difference is because there are a lot of distractions on your homepage or blog posts.
Navigation, multiple links, the content of the post, etc.
With a lead capture page (LCP), there's only 1 single focus — to sell the visitor to give you their email address.
On the LCP, the visitor can only do 2 things:
1/ Enter their email address and opt-in to your list
2/ Exit the page
That's it.
Driving traffic to your lead capture page is just ONE way of boosting opt-in conversions.
What other ways would you add?
Nothing new here...
Great advice. Thanks for sharing with us🤜🤛