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$5 MRR Step Stair Approach SaaS

Special thanks to Rob Walling for introducing me to the step stair approach to SaaS MRR.

I've had my first app on the marketplace for a month now! It's been pretty cool to see what's been happening:

  • There are 13 companies using it with a total of 49 employees combined.
  • One company with 9 employees even subscribed and paid $5 a month for it, for a single license
  • We got a super awesome 5-star review from a non-paying company
  • 2 companies have uninstalled the app so far

I haven't made anyone buy the subscription yet because I wanted to get feedback first and make the app even better. I'm waiting until at least 50 companies try it out. But one big company did sign up, and we're waiting for their thoughts. They seem really busy, though.

About one company a week is signing up, which feels kinda slow. But the good thing is, it gives me time to keep making the app better so we don't get any bad reviews. 😄

Whats next?

Next, I think I'll keep doing what I'm doing and just start building new app integrations but with more experience in making these apps. My plan is to start giving companies a trial subscription as soon as they install the app. If they like it and want to keep using it, then we'll charge them a fee for it. This way, we can grow even faster and make our app even better! 😊

Plus.. it will help me cover the basic costs of running each app at an average of $35/month

on September 2, 2023