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Hey guys, last week I had the chance to go through some numbers to understand whether is so valuable to be obsessed by acquisition.

https://zioube.com/crack/grow/cost-of-customer-acquisition-vs-retention

Hey guys,

last week I had the chance to go through some numbers to understand whether is so valuable to be obsessed by acquisition.
I have always thought that retention was the key point. Here I wrote down my findings: https://zioube.com/crack/grow/cost-of-customer-acquisition-vs-retention

submitted this linkon February 4, 2019