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20 Comments

Are you building in public on the right social media platforms?

https://medium.com/@_michaellin/why-youre-struggling-to-grow-your-following-and-how-to-fix-it-4b1924229917?sk=5a7488c30de8ed70e3ec33de01e7f1b6

If you feel like you’re posting into the void on social media, this article is for you.

tl;dr Social media is a sales funnel with top, mid, and bottom funnel platforms. If you want to grow your following, you have to focus more on building your top-funnel platforms first.

submitted this linkon November 29, 2022
  1. 2

    Hey Michael, Great post. Thanks for sharing.

    1. 1

      Glad you liked it!

  2. 2

    Discover how to choose the right social media platform to use for your ... potential customers in an open and public forum https://geeksnation.net/gmail-sign-up

  3. 2

    This is cool, my waitlist signup landing page is at this stage while I learn marketing to validate an app idea. Thanks for the great article!

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      Hi Droobles,

      It's great to know you're on to something great.

      Kudos.

      Can I get the link so that I can help you review it?

    2. 1

      Glad it helped!

  4. 2

    In my experience, Reddit has been far more successful than Twitter, but maybe that depends on what you're trying to do. Recruiting users/beta testers seems to be something Reddit is a good place for. By the way, does anyone know the right way to use Discord? I feel like I have no idea what I'm doing there.

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      I've found Reddit to be quite sensitive to self-promotion. Curious, what's your experience with this, and perhaps your approach to mitigate?

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        It really varies depending on the subreddit. I've found that text posts (instead of just links) where you sort of "explain yourself" and humbly articulate the value proposition tailored to that particular community are received well. And then be willing to treat that thread like an AMA and answer questions really quickly.

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      Answering other people's questions is an easy way to contribute to Discord communities.

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        But to what end? Helpful commenting in the depths of a discord chat, reddit post, or twitter thread is great just for the sake of being helpful, but won't get results necessarily for your own growth.

        What's your process for contributing in this way, yet still maximizing audience capture?

  5. 2

    Great article! Funnily enough, I noticed leaving comments on reddit and getting people to join my discord and DMing them was the most effective in getting interest.

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      Do you put a call to action in your reddit comments? or DM everyone you interact with? What's your actual process like on Reddit?

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        No, I am more casually dropping comments. So I'm in the AI space and I'm currently developing an AI API for developers. It'll host Stable Diffusion and a GPT-3 alternative called Bloom

        So I browse various AI subreddits (r/StableDiffusion, r/GPT3, r/OpenAI, and a few more general AI subreddits) and search for people developing apps that incorporate these AI.

        Usually, it's a self promo post from them, and I provide feedback and then drop "Also, if you're interest, I'm developing an AI API that uses a GPT-3 alternative called Bloom that is much less expensive, you can check out updates on my Discord here" and then drop the link.

        So what I would do is essentially leave valuable comments giving advice to people asking it and leave your link after rather than a sales-y comment.

        In fact, this comment right here is a good example!

        If you're curious about my project, follow it here: https://www.indiehackers.com/product/evoke

        I'd love to get feedback on it once I release.

        1. 1

          Meta example. Nice!

          Following Evoke. Always cool to see what folks are doing in the space. And I'd be happy to give feedback when the time comes.

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            Thanks! Feel free to follow on Twitter as well @TheRealEtch. I post a lot of Evoke stuff there as well.

            And I think you should post more of your promotional stuff on twitter too! I saw your twitter and it has no links to your products.

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              Great, I'll check that out too.

              I'm actually working on building a brand around VideoWizard.io and am posting a good amount on that twitter. Ultimately, Gumroad is the point of sale.

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                Best of luck to you!

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      Glad you liked it!