Development of the twitMate demo page was a lot more work than I anticipated but I am happy that it is now live.
None of my other projects have a demo page and I have never built one for a client's website, so why did I build one this time?
...because of some helpful advice on Indie Hackers of course!
I asked @dqmonn for feedback on getting pre-launch sign-ups and his response was basically 'you need social proof'. See the comment here
It sounded incredibly obvious after he said it. Of course someone needs to trust you before they will let you manage their Twitter account.
I figured one way to get social proof was to show-off a feed of real scheduled tweets through twitMate. I have a few beta testers already using the service including my own web development company, so this part was easy.
I also got thinking that to fully put someone's mind at rest they'll want to see their own scheduled tweets before they go live - and they might want to edit them. But they'd need to understand that they can do this before they sign-up. An interactive demo would get the idea across very well.
So I build a sandbox where visitors can view real scheduled tweets from twitMate and edit or delete them in exactly the same way that they will be able to in the dashboard for their own tweets.
You can see it here: twitMate interactive demo
I see the value, can you create a video instead? Could be easier to take all these screenshots and create it. It'll be easily digestible than having to scroll.
That's a great idea and will be good for SEO as well. I will do this once I have a more complete product so that I can capture all aspects of it. I will probably keep the demo too because...
Thinking about it, one aspect of the demo that is better than a video is that a video is fixed in time, but the demo shows the up-to-date feed. It's a list of real tweets scheduled for the next ten days so will never be out of date.
Thanks for the tip!
That's awesome