Feedback on landing page : getsliver.com

I'm having trouble understanding exactly what your platform offers. "Banking built for your growing business needs" is good, it tells me it's some sort of service for SMB banking, but I don't know what it does for me as a business. For example, your header "Introducing Virtual Accounts" doesn't mean much to me - that's more feature speak than benefit speak. As a business owner / potential customer, I'm immediately thinking "I don't know what a virtual account is. What do virtual accounts do for me?". It'd be better to start off with explaining a problem Virtual Accounts address, then explaining how they address that problem.

Here's what I would do instead: Make each header a primary benefit of each feature your product has, then use the rest of that section on the page to explain each of the sub-features. eg.

Main benefit (I think): "Limit excessive spending and keep an eye on each team's budget with Virtual Accounts"
Sub benefits/features:

• Set a budget and control expenses for your every need
• Let your teams manage their own finances
• Assign teams and individuals to their Virtual Accounts
• Control reporting and payment access at the team and individual level

hiiii I hope everything is great!

1. The title of the "welcome section" should be bolder so it gains visual weight (that's the main message)

2. The title of the different sections should be bolder too

3. increase the internal vertical space in the different sections so it looks more spaced

4. Make the blue button which is almost at the end of the page, super big!

Congratulations for your idea 🎉🎉

As other said, the landing page is ok... not great and probably has the wrong tone for a banking style app. The virtual account concept is pretty cool though - if it’s what I think it is...

About a year and a half ago I actually suggested virtual accounts to my bank via a customer feedback session.

I’ve never heard of anyone else talking about the idea until now.

For me, the virtual account idea would simply allow me to put money into various “buckets” without actually needing different accounts.
Say my actual account had $500, I might have a virtual Xmas account containing 100, another virtual account containing 200 for partying, and one for bills containing 100. I’d have 100 unallocated at that point. I could create another virtual account for an upcoming trip etc..

I'm not sure what "Create Virtual Accounts for various purposes" means. Virtual Accounts can mean different things to me, so it would help to have a more concrete example of how I would use them.

Too many different colors