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Focusing on validation with Launch Lens

I've 'launched' a few products, like Find Common Ground AI, but with little success so far. I had 'validated' the need with a few friends, who tried the MVP (which I put in a decent-ish amount of work into), but the Google Ads campaign and PH launch didn't result in much - so I wound that down with a heavy heart.

Had a fractional CMO connection then mention on a call that some investors he knows need to 'fill their funnels' with deals with startups - which was quite interesting as I thought investors/VCs were inundated with offers, and the problem was more sorting the wheat from the chaff.

We had a quick brainstorm and came up with Launch Lens - a platform that gives startups a free KPI dashboard that grows as their startup does, tracking KPIs for Problem/Solution Fit, then Product/Market Fit, and on to Growth. It keeps startups focused on public KPIs that matter (MRR, Churn, NPS etc) and also shares hidden key financial data with verified investors only. Stealth mode 👀 shares the entire dashboard with investors only.

Startups get a free KPI dashboard; investors get a portal that allows them to track, favourite and contact promising startups faster, filling their funnels and finding the next startup.

I've only designed the landing page on Carrd, with a simple signup section, and made mockups of the dashboard on Google Slides, with the basic investor portal being done on Bubble in under an hour.

I'd love to know if any founders here would sign up for it - if enough startups signup to the 'waitlist' we can get investors onboard to & and get this going!

on January 3, 2024