Hi friends and fellow readers!
I joined the marketing industry ~6 months ago and needed to read everything I could to figure out how to perform best, talk to colleagues, etc.
I put together a sheet with the ‘most effective’ and ‘seminal’ books in Marketing across most categories.
I imagine a well-tended doc that goes around the industry’s readers, updating itself with new high quality books, vetted by the best marketers around.
It could be a great resource for newbies (your new hires included) and for veterans who want something new to refresh their systems.
Please vote on what you think should be there, add what’s good, and ask me if you want any of the books on the list, because I have most of them in ebook form ;)
https://docs.google.com/spreadsheets/d/1DA9CTv-u9Lf0HrSyyvd4PAPQXN79GBgBuWjjr5cUr0U/edit?usp=sharing
Cheers,
Brett