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Have you had success with promoting a tweet?

I recently spent 50 dollars to promote a tweet in order to drive traffic to my site. According to twitter, 24k people say my tweet, but I only got 4 link clicks to my app Simple Pomodoro. I expected a bit more. Have you all tried twitter ads? Have you had any success?

on April 25, 2020
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    just jumping in here, a little late to the thread but i would like to promote our ecommerce business https://buyfunnyaprons.com I personally use twitter as well but follow mostly thought leaders, do you guys have any colour on whether people use it to follow food bloggers or food related content? Thinking out loud here and wonder if u folks think could be a good investment for my brand...cheers

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    @maker256

    Wow. You spent far too much CPC.

    Can I check

    • What was your campaign objective?
    • How big was your audience?

    I am finding some really good CTRs (7% +) with Twitter paid, and it has driven lots of traffic to roastmylandingpage.com.

    My technique is to run multiple creative variations (5 +), identify those that are performing and pause those that aren't. Then add new variations. These tweets are promoted only so they aren't seen on my feed.

    Don't promote the tweet you like - be objective. Find ones that have a higher CTR and continue to boost them.

    If creative variations don't reduce the CPC, you'll need to try new audiences.

    Can you tell me the copy you used as I will rewrite it for you too.

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      @olly it was a quick tweet promote. It was this tweet https://twitter.com/Brad_256/status/1253474742725685248. Thanks for the response. I would be grateful for any help.

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        1. Change your bio to focus on the tool
        2. Consider creating ads on a new Twitter profile
        3. With a new profile icon from the product, and a new handle
        4. You need to target audiences. Create campaigns in ads.twitter.com and target lookalike audiences for people following accounts that you'd like to reach. I'd consider accounts like lifehacker
        5. Your ad:

        The #pomodoro technique can help manage distractions and time, increase focus, and provide other benefits. Try it out at http://simplepomodoro.io.

        Some new ideas

        Do you struggle to focus?

        1,000,000s use the pomodoro technique.

        Join them: http://simplepomodoro.io.
        ---

        Stop wasting your time, stay focused, use the pomodoro technique
        Free tool: http://simplepomodoro.io.
        ---

        No more distractions working from home.

        The pomodoro technique is free and guaranteed to help
        http://simplepomodoro.io.
        ---

        "Quote about the product being amazing here"

        Try it now free http://simplepomodoro.io

        ---

        Publisher/influencer/author called the pomodoro technique "the ultimate life skill" Get started in less than 5 seconds: http://simplepomodoro.io.

        ---
        🍅25 mins focus
        ⏰ 5 mins break
        Repeat
        Try the world's most popular productivity technique http://simplepomodoro.io.

        ---

        In lockdown? Get your focus back.
        A simple online tool that will keep you on-task
        Start in one click: http://simplepomodoro.io.

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          just came to say, awesome feedback here @olly

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          Wow @olly. This is some real value. Thank you.

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            No worries, let me know how you get on

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    Following this as I could not even get the twitter ad up as the creative wasn't showing up due to a tech problem (tried w/o adblocker, microsoft edge solutions but no luck)

    What did you choose your target as? Reach/Engagement?

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      @TheNakedPoet2 thanks for the response. When I quick promoted the tweet, it didn't ask me for a target audience. It appeared to target the United States.

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        In that case, you should target the niche instead of spreading wide. Begin with Lookalikes of accounts

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      Twitter Ads sometimes has issues displaying creative. Did you try in Safari? @TheNakedPoet2

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        Everything except Safari. Will do that now :).
        Thanks