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How 7 SaaS Companies Use Customer Support to Drive Growth🧠

Hey folks, as you may know, unlike traditional customer service, SaaS support plays a significant role in sustaining a company’s growth 🚀.

When someone buys something like a microwave, they don’t contact the manufacturer unless something goes seriously wrong.

In the #SaaS world 🌎:

  • Customers may not understand how to get the most value from your product (Bad onboarding experience).

  • Customers will have questions as the product (and their needs) change over time (Bad Knowledge Base or Support).

  • Customers will move on to other solutions if their needs aren’t consistently met (Bad retention).

That's why I have talked to 7 SaaS to figure out how to drive growth using proactive Customer Support.

Here's the result: https://www.froged.com/blog/saas-support

on July 22, 2021