How do you reach first users?

What I learned from many failed projects

1. Focus on superusers. People you don't have to sell to, they automatically understand the vision.
2. Incentivise referrals. Turn superusers into your biggest advocates by letting them get a piece of the pie for every sign up.
3. Incentivise sign ups, X amount of for new users, X free for new users etc
4. Create fear of missing out. Limited time discounts. Limited early access etc
5. Ask for feedback. You WILL NOT get feedback unless you ask
6. Cold email/ cold call - Don't ask for something. Give something. Free E-Book, Free Webinar etc
7. Add value. Engage in communities like this. Start conversations. Engage in conversations. Answer questions.
8. Work on your funnel. You wouldn't go to a club and just ask for somebody's number without saying hello. A free trial is for those already ready to take action.
9. Human experience. People want to engage with a Muhammed not just a brand. Excellent customer service for those 1 or 2 people you may already have
10. Social proof. This comes back to reviews and ratings but who in the space would make a great ambassador to help promote the product

I can't tell you when, but do this everyday and it compounds and one day something just connects like magic.

I'll send you an email marketing resource that may help you with your lead generation and audience building, just lmk

I'm actually doing research on this topic with Zero to Users. Since you're basically:

a) An app on the Shopify app store
b) Targeting e-commerce sellers

From my research on what worked for SaaS businesses targeting e-commerce owners, you might want to try these 4 channels:

a) Rank (higher) on the Shopify app store itself. Read this article, it has several Shopify examples on it.

b) Shopify ads. You can figure out which keywords convert from there and then optimize for those to rank higher organically on the Shopify app store.

c) Cold email. Seen 2-3 SaaS companies that target e-commerce report good results on it

d) FB Groups. Plenty of dropshipping/shopify groups on FB. Read the group rules though (and find a nice angle, don't just post your link, find a way to post so it's a win-win for both the community and you).

Hope this helped!

I scaled my Shopify app to >1,000 downloads and $3k in ARR so here’s my perspective:

1. Start with small Shopify communities. r/shoppy, r/sideprojects, etc. places you want to post to. Get visibility and downloads.

2. Customer service is everything. Reach out to your first installs and ask them if you are solving their problem. If not, ask what they need. Then build.

3. Do 1 and 2 until you get a few users and then ask for reviews from those you help and have positive experiences with you.

4. With enough 5-star reviews (I have just 7), app SEO becomes the game.

Best of luck!

Hi Muhammed

I would start by doing it the old fashion way and contacting Shopify users one by one.

There are several tools online that can help you figure out which Shopify stores are out there. Earlier this year I was looking into an app for Shopify as well, and used this tool to get a list of retailers.

https://storeleads.app/?ref=quora

Tyler Kovacs, the founders, is super friendly and helpful so I'd suggest reach out to him on LinkedIn as well.

I contacted them one by one and found out that there was no need for the app I had in mind.

@mtufekyapan - some quick comments after visiting your website.

The English grammar used on the site is not very good or compelling. Seems like you need help from a good copywriter, content writer, or someone familiar with writing compelling landing page copy.

Growth Suite might be too abstract a name, unless you can come up with a killer and simple tagline.

"Customer Support & Onsite Marketing Tools" is a lot to digest, and sounds like there are multiple things I need to use. In briefly looking at your software, it moreso sounds like you have an Intercom or Crisp alternative. I believe there's a better and more precise way to describe Growth Suite.

Since your product is similar to Intercom, Crisp, or other apps, you may want to target Shopify sites that already use one of those tools. You may be able to use Builtwith.com to find sites that use Shopify and one of those apps. Or Shopify, and none of those apps.

I'm not sure I understand the target of Pro Drop Shippers -- any site shopify site could use Growth Suite. Why do you feel Drop Shippers is a micro-target?

Have a look how @LukaszWiktor promotes his Shopify app here: https://syften.com/blog/post/personal-discount/