How to get the first 1000 customers on my website?

A few things:

1. Your Google login/signup doesn't work. Get some of your friends to test the site out.

2. It looks like a fake site. (a bunch of industry-related quotes from Quora ... that look like you're trying to pass it off as about your site.)

3. The content is unclear: I get that you say company employees will refer you, but why would they do that, and where do you get your connections? Also, how do you benefit and what do you charge companies?

4. If you want to develop your site further look at https://www.pallet.com/

Organic is absolutely where you should start. Even if you want to switch to paid / network efforts after, you should get your organic content posted so that it can start the indexation process.

Not too mention it can help provide value for your ads, LI posts, and forum answers.

Let me provide an immediate example. I wrote content on how to get traffic in 3 months (in fact it's even titled similar to this post). I'm using your #3 example of providing advice but this post already drives organic traffic for me!

https://zackplatt.com/7-steps-to-getting-1000-unique-visitors-in-under-3-months/

SEO is a machine now. Have to lean into it:

1. Fire up Moz and select 5-10 keywords (low comp, high volume, surround your category)
2. Answer the public to turn keywords into search query based articles
3. Audit competition with good ole' Google
4. AI content - make sure you enhance it...
5. SEO readability to - stuff it so we are going to rank
6. On-page SEO (the basics)
7. Link Development - Write 5 blogs, post 4 internally, guest post the 5th and add 3 do follows to your 3 favorites.

Did you have success with any of those? What was your approach and spend on FB Ads?

Amazing!
I also write our official blog on Medium to introduce our story when we do the startup.

You should improve your website tremendously. I remember reading an article about how people's average stay on a website is less than a minute, yours will probably break that record.

Seriously, if this is something you're serious about, hire a designer and/or a developer if you have to, or even take time to learn how to build a site. You're losing a lot of points just for this.

I think the most important questions are:

• Who are your customers?
• What do your customers do?
• Where are your customers?

If you know these three questions, you will know how to reach them. But everything takes time.

I suggest asking "famous" software engineers on Twitter for advice.

Simply tag them in a public post / DM them and tell them you created this tool with the sole mission to help juniors - and that if they agree with that cause, you'd love to get their feedback and comments. Be sure you explain why you contacted them specifically ("I've been following you for a long time and I always love your content...")

This is great because (a) people love feeling important; (b) you'll get invaluable insights; (c) there's a chance one of them will actually tweet about your tool as a recommendation.

Anyway, I highly recommend these two resources to get your first 1000 users (B2C):
https://www.first100users.com/
https://www.lennysnewsletter.com/p/how-the-biggest-consumer-apps-got

How I did it - Organic + social
Do some keyword research and start publishing SUPER valuable content for your target. You'll hate it in the beginning because SEO takes 6 months.

Once you have some content, go onto reddit and facebook. Find questions where your content would be helpful. Don't just link to it, include it as a hyperlink in a much larger and valuable comment. Rinse and repeat. I launched something 1 month ago and have had around 7k visits using this method :)

Working on something similar so hoping its ok to chime in. Doing interviews with folks 1:1 can be extremely helpful. Finding them and listening to their "problems" and asking the right questions can be very valuable to that first 1,000. Who is someone you know that is experiencing this RIGHT NOW that can be in your first 10? How can you have 10 conversations like this in a week? Its not much, but once that ball starts rolling its hard to stop it.

SEO is usually a long game. I'd at this stage recommend reaching out directly to people in existing communities. Using Reddit as an example (which I also thing is so underrated):

1. Select some communities that align with your target audience
2. Write a post asking people how they deal with the problem you are trying to solve.
3. Private message the people who commented and ask them if they'd be down to try your solution and give you feedback.
4. Repeat step 2 if not enough at step 3.

Hey,
There are many ways to gain customers on-site. But the best practice is to follow a good SEO strategy to reach customers. If you want customers then focus on your SEO techniques not on paid promotions.

Hey! I might be in your target market!

I found the landing page a little confusing. The first words are "Apply to your Dream Companies with Confidence, The Quickest way to land a job at your Dream software company". So I am thinking "what is this, some way to bulk apply to these companies?"

Then there are these cards with peoples names and the linked in logo, I am not sure what these are for?

Then below that (scrolling...) is something about a resume builder.

Now having got that far I may be interested in a resume builder, but I think you need to be more straight forward!

Instead have a headline, and next to it show an example of the CV that your site would build me

Creating a CV is a pain. Creating it from my linked in is useful and provides a nice starting point.

You could then have maybe some way to immediately do it without logging in first: Say I paste my linkedin url in to a box and then it shows a preview, I then log in (and/or pay) to download the CV.

Just my thoughts. In a nutshell I think you are confusing the visitor and not showing enough of what they are going to get to entice them in.

If you know any Software Engineers who are looking to build a resume:

1. Get their feedback on your website, offering
2. Find where are they looking for to build there resume (search, reddit, discord servers, etc)
3. Build content specific to those channels identified from #2 & post your product and content at these places.

Might be a silly question but: have you tried any affiliate marketing? This can be a good way to ensure you're only paying for leads/conversions at a rate you set. One downside is that traction might be low, but good to test out and see if it works for you!