How to publish content to Linkedin?
Just wandering if anyone who'd had any success would offer any tips? I'm really not familiar with it.
I read that publishing from your personal account is recommended as opposed to a business account?
Anyone had any success? Any good examples to follow?
Ministry of Testing is getting close to 1k new followers per week on our LinkedIn page. It's kinda nuts. Have a look to see what is posted.
That's crazy! Thanks for sharing Rosie. Have been looking through
Love your example. Thanks for sharing. You are doing amazing on LinkedIn.
Franky, It depends. Publishing from your business account (Linkedin Page) can be as effective as it does with a personal account. If you develop small business, start with a personal account to gain more followers, to gain more reach etc. Then, you could invite your audience to follow LinkedIn page of your company. Let me know if you have any questions. I cooperate with many clients that are on LinkedIn.
Cheers Marc. Sound advice. Will let you know
Definitely a personal account. It's also effective to try to start a bit of a discussion in the comments. Just posting an article is less effective than adding the article with a bit of a personal intro in the post text itself.
For Marketing Examples you could take the key takeaway and add it as native text to the post with a closing question like, for example, "Did you already try to add email CTA's to your website?" to try to boost the engagement.
Thanks Wouter. Helpful advice :)