How we create robust demos at AB-TASK

One of the most effective ways to show what your product does is… just to show it!

That’s why we started recording short demo videos of AB-TASK in action. For viewers, it feels almost like joining a live demo. There's no signup, no clicks - just play and see the app work!

We’re planning to use these videos across social media and our landing page. Since AB-TASK is designed for teams, we felt it was important that every demo looked polished and professional. After all, good production helps people quickly understand the product and imagine their team using it.

So we spent extra time figuring out a workflow that feels more professional.

We’re experimenting with AI tools like ElevenLabs and HeyGen to speed up demo production - super handy for early-stage teams like ours.

Here’s how we do it:

1️⃣ Record the product in action using OBS Studio - with two browsers to show user interactions from both sides. OBS Studio is useful because it helps us scale screen to match HD resolution.

2️⃣ Draft the voiceover, then refine it with ChatGPT for clarity and flow.

3️⃣ Synthesize the voiceover with ElevenLabs. We love their natural-sounding AI voice.

4️⃣ Create an avatar video in HeyGen and combine it with the audio for a more engaging touch.

5️⃣ Edit and finalize the video in DaVinci Resolve. We scale everything to Full HD (1920x1080).

The price for all these tools is somewhat around $60 per month.

💡 After a few runs, the whole process now takes about 2 hours per video.

👉 You can find a few demos on our AB-TASK LinkedIn page: https://www.linkedin.com/company/ab-task

Would love to hear some feedback on our videos and how other teams approach demo videos. Any tips or tools you recommend?