Hey Indie Hackers community! ๐

I'm thrilled to share a major milestone in our journey with Hyvor Blogs. We've officially hit 200โฌ MRR, and it's all thanks to the incredible support from our users and our small team.
When we started this journey, we had a vision of creating an all-in-one blogging platform that empowers bloggers and content creators. Today, reaching 200โฌ MRR is a testament to the hard work of our team and the value that Hyvor Blogs is bringing to our users.
Here are some highlights of our journey so far.
As I mentioned in my previous 18$ MRR -> 70$ MRR milestone post, we did lots of shots in the dark of marketing. Lost lots of money and time until we found the best marketing strategy suitable for us. As I do digital marketing for Hyvor, I still had a thought about using ads again right after we hit 70$MRR. Nonetheless, I continued to run our blog as usual until we came up with a new idea.
Until then, we have been writing for competitive topics like "Start a blog" which are difficult to rank but has a huge search volume. At that time all I was thinking why write easy to rank + low search volume topics rather than writing topics with high search volumes and working towards ranking them.
Unfortunately I was wrong. Few days later while @supunio and I was keyword researching, we found a keyword "apps for blogging" with a search volume between medium - low. And we thought of just giving it a try because our writing for keywords with large volumes did not work much. So Supun wrote the article for that keyword. Here is the blog post 8 Best Apps for Blogging in 2024. And I optimised the article and did on-page, off-page SEO tricks in order to make it ranking among the highest ranking search results.
You know what? it worked๐ฅณ! The article was ranked among first 3 and traffic was flawing to that article and users started to notice Hyvor Blogs. They started to try Hyvor Blog and some of them stayed with Hyvor Blogs.
Therefore I started to look for easy to rank keywords related to our domain and publish informative interesting articles on our blog.
With a little more work, I think we are doing good with our new strategy in marketing. So, cheers to content marketing!!!
So, I suggest anyone struggling with marketing out there, try content marketing rather than spending much on ads. Because it is way more permanent according to my opinion. Let me know how it goes for you.
Additionally, we've had the pleasure of witnessing our users' success stories as they leverage Hyvor Blogs to enhance their online presence and engage with their audiences. We have put up some of our users beautiful blogs powered by Hyvor Blogs. Check it out.
And, we've been actively listening to our users feedback and working tirelessly to improve Hyvor Blogs. Their input has been invaluable in shaping the platform.
I must say the Indie Hackers community has been an essential part of our growth. The discussions, insights, and connections we've made here have been instrumental in reaching this milestone.
๐ Thank You! None of this would have been possible without the incredible support of our users, the Indie Hackers community, and everyone who believes in the power of meaningful communication and content creation.
Thank you for being a part of our journey! Here's to many more milestones ahead! ๐๐
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