I want to write about your creative content campaigns

There's this thing in scientific research called publication bias.

It basically means that of all the studies that get researched, only the interesting ones get published.

Like how the one study about how avocados give you cancer gets published, and the nine others that disprove it don't...

I think the same thing happens in marketing. If you launch a creative campaign that doesn't do amazing, you're less likely to shout about it. But it would be super interesting to read about anyway!

So if you've ever gone out on a limb to try something totally different, and whether it worked or didn't work, I'd love to hear from you and write about it in my newsletter.

https://www.getrevue.co/profile/alanwanders

(☝️ You'd be in 'content heaven', by the way)