Idea: Social Media Marketing Automation platform
Hi,
I recently started working on this project which I think could be useful to help companies and marketers growing their brands in the social media space.
This would be a platform which would automate publishing / managing posts on main social media like Twitter, Facebook, etc..
I know there are big competitors in the space like buffer.com , but I was thinking if some new features and a different (probably cheaper) pricing structure, would help this side project to shine.
Thoughts?
I decided to keep going with this project, I called it Skedlo!
Yesterday I released the landing page, check this out: https://skedlo.com
Any feedback would be greatly appreciated.
The social media automation market is insanely saturated.
What would differentiate you from the competitors? What would be your unique selling proposition? What kind of features you have in mind?
It's also worth noting that most automation goes against some of the social media platforms' TOS and they are actively working on bringing such services down, especially Instagram.
Good point.
My idea was to provide more flexible pricing structure. I also started thinking about a couple of features not exposed by any of the competitors and some additional analytics.
RE your point of the TOS, I will start with Twitter integration and already made sure that the platform would be in line with their terms.