IH Veterans! Content Recommend for Web Strategy Game
http://www.katan.io
Hello IH!
I’m working on a web based strategy game: katan.io
- Using AdinPlay for advertisements and Stripe to presell future content.
- Traffic comes from SEO, word of mouth and Reddit.
I’ve consumed some great content from this community and learned a lot!
I would like to get Podcast, Interview, or any content recommendations that could help me improve the marketing and monetization systems.
Thanks!
if you check out Changelog podcast, they have an interview recently with the creator of general.io game. They talked about the economics of running a game site and the eventual acquisition. Was a very enjoyable listen, even though I’m not interested in making a game. Highly recommended!
Thank you, will be listening to that
Found it https://changelog.com/podcast/347
@csallen I'm guessing that you will have some great suggestions
I'm not sure what you should read, but in your shoes I'd do a lot of research on similar games and try to figure out where they get their traffic from.
Viral loops are important in games as well. Do you have a mechanism by which people will share something with others as a natural byproduct of playing your game? How frictionless is the UX of your sharing flow?
Content marketing is always good, too. For example, blog posts about Catan strategy, etc. I think for games, there are lots of other things you can tie them to as well. Holidays: Can you somehow make your game a creative Father's Day gift? Events: Can you hold a tournament with prizes? Etc.
Thanks for your suggestions