Launching is hard, but why?
I',m doing a small research and I'm trying to understand what makes launching new products so hard. What are the biggest obstacles you faced, was it getting feedback, getting customers or something else?
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- Knowing the problem you are solving. Most founders are in love with their solution
- Not clearly defining the ICP
- Not knowing how to validate
- Once validate, not getting paying customers i.e. the sales motion.
5 years ago Reply