Our product is probably dead within two years. Here's why we're growing it anyway.

Google makes billions off storage upgrades. At some point they're going to build better cleanup tools into Gmail and products like ours won't be needed anymore. We know that.

So why build it? and grow it anyways?

Because right now the problem is massive and nobody's solving it well. Gmail gives you 15GB free, shared across Gmail, Drive, and Photos. Millions of people hit that limit every day and Google's answer is "pay us $36+/yr forever." The average person has 100-300 senders filling their inbox with junk they never asked for and Gmail won't even show you who they are.

Other tools out there are either expensive, sketchy with your data (one got hit by the FTC for selling user emails), or they make you do all the work yourself. They pull you in and then you're still sitting there clicking through stuff one sender at a time.

We wanted to just solve the problem. Like actually solve it.

So we built two things. First a Chrome extension that fits right into Gmail. You see a sender you don't want, you smack it. Delete everything they've ever sent you, block them, done. People love it and it's free to try.

But then we realized people don't want to sit there and go through senders one by one either. So we built an AI Smart Scan that just does the whole inbox. It finds what's eating your space, flags the stuff that actually matters, and serves up everything else ready to go. My wife did her whole inbox in under 5 minutes. 48,000 emails gone. 200+ subscriptions killed.

Yeah we have a subscription model. But honestly? Most people can just smack their whole inbox down in one month and be done. We're not trying to lock anyone in. The problem is the problem and we'd rather people actually fix it than pay us forever to manage it.

Is this a billion dollar company? No. Are other people trying to solve this? Yeah. But our tool is better, faster, and cheaper. We figured get it in front of a lot of people, we even do a 100% money-back guarantee, trying to reduce any friction we can.

We'd love to share it and also get anybody's feedback about how anything could be better. We think the pricing is dirt cheap but an ultimate goal would be having millions of customers. We want to do whatever works best so that people are effortlessly happy to do it.

We're growing it because the window is open. And when it closes we'll build something else.