Hello everyone,
During the last few years, thanks to my experience working at Google, I have been helping friends that own small businesses to some testing of product-market fit online.
Everything started with a friend who owns an electronics retail store and wanted to sell excess inventory via a sweepstake. To test the concept I put together a basic "A/B testing stack": created a throwaway logo, unbounce page, connected analytics, hotjar, and launched a very small Google Ad campaign.
The concept (sweepstakes) worked so well that with the small validation we did he went and raised a small seed round (I got some equity!) - this caught the attention of other SME owners and they have asked me to do the same tests for them
Now, I don't want to have a marketing agency nor these sme owners can afford it, which got me thinking: what if we could automate the whole process:
I have toyed with the idea, presented it to a bunch of people, and everyone got so excited that I have had even some proposals for investment in my project. However, to be honest, it has been long since I'm not in this A/B testing, digital marketing world
So the questions for you dear folks is
Sorry for the long post and thanks for your feedback