Hi guys,
I'm sure one may have plenty of suggestions to improve my landing page.
But to make it easy, I'd just ask these simple 2 questions:
Do you understand well what the extension does / the benefits?
Does this landing make you want to give it a try?
Thanks for your feedback! π
PS: we have not launched it yet, but the beta will open soon π
I've optimized sites for 10+ years. Here's what works:
Use a few simple screenshot to show (don't tell) what the extension does. Your video is nice but it takes 20 seconds to show the product. Screenshots above the fold are the way to go.
Add hotjar to the page. Look at the heatmaps; where are people clicking? If they click elements below the fold, move them up. If they don't click elements above the fold, remove them. Add the screenshots (from point 1) and see if they get clicks. I bet they will. :)
Get beta users to provide testimonials. Use them as proof to support your claims. Claim: "Easy to write emails." Proof: "Bond lets me write professional emails in half the time."
Hi there! Thanks a lot for your feedback! I have fixed multiple thing in the home & FAQ pages, and planning to fix the video length next. Will definitely add real beta users testimonials once we have some (for now no one has had the opportunity to try it yet, still a few things to fix on it as well). Will let you know once I've completed the fixes, just in case :)
Cheers!
Great to hear; let me know if I can help with anything. You may want to read the following: Case study: How to improve
sales and UX for a SaaS website (Chrome extension)β
an in-depth website review from
two professional optimizers
Hi,
Looking awesome! I've added some ideas to improve on -https://visualdebug.com/show/bondinbox.com
Thanks @StanD, really appreciate it! Good pieces of advice regarding the FAQ!
Just a few extra questions:
Cheers! π
I like the icons and think that it fits the tool and the brand image. If it's up to me, I'll definitely use them.
If there is a <1 min video, that's what I go to when visiting a new page. That's the easiest way to understand what the page is all about. The video you made is short and precise. On a second thought it might be a good idea to add just a little bit more copy on the top of the page explaining what the tool is all about and what problem it solves.
I'll be happy to help, if you need more feedback.
Hi Stan, thanks again for all your help!
I have followed your suggestions (along with other folks) and fixed them The only remaining thing I have in mind for now is to shorten the video length as the product is only shown after 20s of viewing, which may be too long. If you have any spare time to look at it, don't hesitate to send me your 2 cents on this new version :)
Hi!
If you are referring to this video - https://www.youtube.com/watch?v=T7aMNmuK1sA I think it good. Yes, the intro can be shortened a bit, but it's a minor detail I believe :)
Cool thanks. I actually shortened the video a few hours ago, just got rid of the intro / pain description which was not necessary in the end. Else, does the changes to the landing itself make it clearer / better to you?
It does. The only thing I would change is on the intro screen where you put your logo. Add your slogan like "write easy to read emails". At the moment you see only a logo of a company that most people don't know so it brings no value.
I don't see a link anywhere to a landing page.
Thanks, for some reason it was not recorded, this should be fixed now.