Sell to yourself first

It was my second online course. The first one made some money.

Why not do it again? I thought.

Then I procrastinated for a year, then finally I decided to film all the content while I was quarantined for covid protocol.

Then I "launched" the course. It was the familiar cricket that any content creator has experienced at some point.

Deep down I was just not excited about this second course. I didn't sell it to myself first.

So everything I do for it, I didn't put all my effort into it. Maybe it will be less emotionally impactful when it fails.

This is a reminder to my future self and maybe to you too:

Only do what fulfills you, it should put a smile on your face when you think about the outcome of your effort.