Specific strategies to grow a podcast?

Top three strategies:

1. Put out great episodes. There's simply no substitute for this, as podcasts primarily growth via word-of-mouth. Part of being great is putting lots of work into each episode, part of it is being consistent over a long period of time, and part of it is being unique. People don't talk about mediocre podcasts, or podcasts that aren't sufficiently different from others.
2. Build a list online, and direct its subscribers to your podcast. This is what helped IH grow. Put simply, it's easier to grow and promote a website, a newsletter, a blog, etc. than it is to do the same for a podcast, so it helps to do some piggybacking.
3. Appear on other shows. If you want to attract podcast listeners, it helps to go speak to them where they already are.

In my experience, tweeting about episodes doesn't spur meaningful growth. I've had podcast tweets get hundreds of retweets and mediocre download counts.

Get more reviews: https://ratethispodcast.com/

One of my missions is to help podcasters win and get more visibility.

My biggest belief is that if you're a podcaster you should not be missing out on platforms where a lot of potential listeners hangout. Instagram is a prime example. It’s purely visual.

So I’ve worked my ass off building a free tool to help you win the visual game. I was able to grow https://instagram.com/storycreatorapp from 30-100 followers this past week by being consistent and sharing eye-catching audio visualizers.

I can’t say I’ve built something that requires no work on your end. You’ll still have to engage and make sure your podcasts are entertaining.

I just released 3 templates at https://storycreatorapp.com/templates you can check them out and use them for free just swap out the stock content for your own.

All I ask in return is you let me know if you use it and if you have any feedback.

Creating listener surveys

blogging about episodes

creating a community

1. Get authoritative backlinks to your podcast's website
2. Promote and republish your content
3. https://joshternyak.com

Two tactics from me:

• leverage other people's network - invite well-networked guests that will share the fact that they got interviewed on their channels (and well-networked doesn't always mean they're hard to land as guests)
• do an episode swap with a podcast that has a similar audience - you play an episode of your show on theirs, and vice versa

Here’s an article I recommended on the NoiseCutters newsletter a while ago: https://medium.com/@nathanlatka/how-i-launched-fastest-growing-business-podcast-ever-1-new-and-noteworthy-75k-downloads-in-45-364581592315

Lots of takeaways on how to make the algorithm work for you, get your interviewees to help get more exposure, and more.