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What is a strategic plan?
A strategic plan is where you set out your goals for the business and a strategy for making them a reality. The plan is valuable not only to help you plot a course of action to ensure you meet your goals, but it’s an important document to help staff, shareholders, stakeholders and potential investors to see the “big picture” for your company.

Everyone’s strategic plan will be different depending on their unique business needs and goals, but most plans should include the follow eight sections.