Underrated advertising platforms for SaaS
Hey all,
We all know about Facebook, Instagram, Google or YouTube advertising.
But is there better, less known advertising platforms or techniques out there to attract users to a new SaaS product that you may know of?
Reddit is an underrated advertisement platform (not so expensive like the ones you listed). But it takes some time to target the right audience/subreddit there.
Another underrated paid advertisement strategy is placements on newsletters or „micro-influencers“ in your niche. You would be surprised how less some people would take to tweet/post about your product and with good wording & images the ROI can be huge.
Question: I have not had success with reddit because most of the sub reddits relevant to my audience don't allow "promotion". Are there work arounds?
Hey shane,
I guess you mean when you are posting promotional content via a free reddit post? What I mean is advertisement via https://www.redditinc.com/advertising
Ohhhh you're right, I misread. Awesome, yeah I hadn't thought about that. Thanks for sharing.
BuySellAds / Carbon Ads might do well for SaaS products that require Dev users.
Depends on your market, and where they spend time online.
Go where your users are.