User dropping off at the last step problem
Hi All!
My team & I are faced with a very interesting problem that we're not sure how to solve. We've quite amount of people visit our website (https://www.betimeful.com/) & download the chrome extension but a lot of them drop off when it comes to starting the trial.
We've struggling to figure out why a user would find a value in the product & go through all the steps but when it comes to actually using it, he/she drops off even though it's completely free!! (no credit card).
Maybe it's a bit too difficult to start your first block?
Do you have any prompts that lead them to immediately using your product as soon as they download it?
I've just downloaded it and tried it.
A few things:
It is super easy to download a chrome extension, especially if its free. So when you say the users 'go through all the steps', it's actually just a 10 second process. A bunch of your users are probably just trying it out quickly and then later decide if they actually want it or not.
I just turned on the Linkedin block and it worked but when I checked the extension it said that all of my blocks are activated. So I opened twitter and it was not activated and even when I activated it I didnt feel too much of a difference between my usual twitter feed and the blocked one.
I hope this helps!
@BuildingWaves Thanks for your honest feedback. Do you have any prompts that lead them to immediately using your product as soon as they download it?
No we don't & you're right, this is probably part of the problem that we're going to solve.