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What Small Projects Can Teach You About Building for a Niche

I’ve been thinking lately about how much you can learn from small, focused projects.

When a project targets a very specific audience, you don’t necessarily need a huge number of features. The bigger challenge is understanding what people actually need, what information they are looking for, and how to make the experience simple enough that they can find it quickly.

For example, OnlineNBIClearance.PH is a good example of a very niche-focused project. Instead of trying to cover everything, it focuses on a specific topic and audience. I think this kind of approach can make it easier to understand user intent and gradually improve the product based on what people actually look for.

Another interesting part is knowing what not to build. It’s easy to keep adding features because an idea sounds useful, but sometimes a simple project that solves one problem well is more valuable than something packed with features.

For people building small products or side projects, how do you decide how narrow your focus should be?

Do you prefer starting with one very specific problem and expanding later, or do you build a broader product from the beginning?

on July 31, 2026