Hi guys!
Almost all of us want to have a lot of followers or a personal brand-led community. And the purpose is not ego or "to feel more confident" - your community is the best what you can build for your earns and business. That's why we have the rise of the creator economy.
And almost all of us started to create and share content but can't bring ourselves to do it consistently.
My question is "why"? What's the biggest obstacle or the most challenging part of community/audience building for you?
Share in the comments, please!
Its really hard. I hate the stress of having to create content consistently. I try to just not think about it and treat it as a job.
In my case, I always have more important things to do: work, family, sleep :)
But I think this is not the real cause: content creation is one of the most harder things to do for the brain. On the same level with coding or even harder. Especially if we're talking about content topics you're an expert in - you need to structure a lot of pieces of information each of which is meaningful.
But I believe in consistency - you just need to develop a habit and any actions will be easier to do!
There would always be a time that you will run out of ideas.
Content creation is a state of mind.
I think lots of people run out of ideas. They have the passion to create, but they just don't know what to post after saying the same few things week after week.
But the best content creators get ideas for good posts from every facet of their life. Everything from their dog to their kids to the flat tire they got on the way to work becomes an opportunity to share something worthwhile with their audience.
It's a psychological commitment you have to make anew every day.
Yes, it gets exhausting. But it can be worthwhile if you have a good plan for turning "likes" into customers.