
Calendesk
Scheduling appointment software for business
π΅ MRR: $17,590 (β4.04%)
π° Net Cash Flow: $24,828 (β3.21%)
π£ New Signups: 267
π³ New Paying Customers: 24
π Churns: 10
π New Visitors: 5,100
π Organic Visitors: 2,616
In October, we:
π Improved Notifications β Users can now track all notifications (email, SMS, push) with delivery statuses like βdeliveredβ or βbounced.β
π€ Revamped Email Templates β Moved templates in-house to control the HTML and easily switch providers if needed.
π Enhanced CRM β Added valuable customer data to understand and support our users better.
Our main focus? Retention over Acquisition β Weβre dedicated to keeping our users happy and engaged.
π Next Up β A knowledge base and tutorials to make the app even easier to use!
π΅ MRR: $16,903 (β3.91%)
π€ Net Cash Flow: $24,054 (β1.43%)
π£ New Signups: 252
π³ New Paying Customers: 25
πΈ Churns: 25
π New Visitors: 5,000
π New Organic Visitors: 2,347
In September, we introduced several new protections to help our customers combat spam in their calendars. Check out the article for more details:
How to Prevent Fake Demo Bookings and Spam Appointments: https://calendesk.com/blog/how-to-prevent-fake-demo-bookings-and-spam-appointments
Watch the video where we dive deeper into the topic:
https://www.youtube.com/watch?v=KNEwS9o-9Z8
Our biggest challenge is reducing churn. Many customers run seasonal businesses or need simpler, one-person solutions, while Calendesk is designed for teams of 3-50. Weβre finding ways to meet these needs without losing focus on our core offering.
What's coming next? We're developing a feature that will give our customers full control over automated notifications, including browsing history and tracking delivery statuses.
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π΅ MRR: $16,253 (β5.71%)
π€ Net Cash Flow: $24,401 (β10.79%)
π£ New Signups: 252
π³ New Paying Customers: 20
πΈ Churns: 17
π New Visitors: 4,500
π New Organic Visitors: 2,134
In August, we focused on boosting performance with enhanced data caching and improved traffic handling, particularly optimizing availability checks for our larger customers.
We also implemented new protections against bots π€ and spammers to better safeguard our users πͺ
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Overcoming Calendly's API Limitation for Event Scheduling
Calendly is a widely used scheduling tool, but it has a critical shortcoming: its API does not support event scheduling. This limitation can be a major obstacle for businesses that require a more flexible and customizable scheduling solution.
Calendlyβs API allows access to some scheduling data, but it doesn't permit the creation of new events. Instead, users are directed to use embed options or single-use scheduling links, which can be restrictive and complex. For developers and businesses needing full integration and customization, this is a significant drawback.
Calendesk offers a robust solution to this problem with its flexible API. Unlike Calendly, Calendesk's API supports the creation and management of events, providing businesses with the freedom to integrate and customize their scheduling systems as needed. This flexibility ensures that businesses can develop unique scheduling experiences tailored to their specific needs.
An example of how easy it is to use Calendeskβs API is shown below:
curl --location 'https://api.calendesk.com/api/admin/bookings' \
--header 'Content-Type: application/json' \
--header 'X-Requested-With: XMLHttpRequest' \
--header 'X-Tenant: {{tenant}}' \
--header 'X-Api-Key: {{apiKey}}' \
--data '{
"start_date": "2024-06-18",
"end_date": "2024-06-18",
"employee_id": 4,
"service_id": 94,
"start_time": "20:00",
"end_time": "20:15",
"user_id": 1,
"skip_notifications": true
}'
Check out the full API documentation here: Calendesk API Documentation
Additionally, Calendesk offers a feature-rich customer panel for managing accounts, bookings, and payments, enhancing the user experience. It also supports subscription models, allowing businesses to offer services on a recurring basis, thus creating stable revenue streams.
In summary, while Calendly's API limitation can be a significant hurdle, Calendesk provides a comprehensive solution with its flexible API, customizable features, and robust support for subscription models. For businesses seeking a more powerful and adaptable scheduling tool, Calendesk is the superior choice.
For more details, read the full article here: Solving the Calendly API Limitation for Creating and Scheduling Events
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π΅ MRR: $15,408 (β4.03%)
π€ Net Cash Flow: $22,024 (β10.64%)
π£ New Signups: 246
π³ New Paying Customers: 25
πΈ Churns: 19
π New Visitors: 4,600
π New Organic Visitors: 2,255
β‘ Key Highlights for July
π Launched a feature allowing full multi-timezone support for employees and users.
π Introduced advanced reminders, enabling customers to specify which reminders to send, how many, and the timing.
π§ Significant performance improvement for availability checking, reducing some customers' wait times from 2 seconds to 0.1 seconds.
π Fixed various bugs and enhanced overall performance.
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π΅ MRR: $14,815 (β0.32%)
π€ Net Cash Flow: $19,905 (β6.24%)
π£ New Users: 249
π³ New Paying Customers: 13
πΈ Churns: 9
π New Visitors: 4,900
π New Organic Visitors: 1,955
June saw significant developments. We've released a new customer calendar with enhanced scheduling capabilities.
π https://x.com/calendeskcom/status/1798591116075487381
Additionally, we've welcomed a new member to our customer support team and updated our internal customer data management tools.
β‘ Key Highlights for June
π Launched a new customer calendar feature.
πββοΈ Hired a new customer support specialist.
π§ Improved scheduling by location and services.
π§ Updated / improved our internal customer data management tools.
π Fixed various bugs and enhanced performance.
π’ Developed a new feature for agencies to use Calendesk (more info soon).
π€ Worked on a new referral program (details coming soon).
Weβre not stopping here! In the background we have been updating our knowledge base, working on new features (more info soon), and ensuring our customers are super happy π. Thanks for your support.
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π΅ MRR: $14,639 (β0.52%)
π€ Net Cash Flow: $18,735 (β4.28%)
π£ New Users: 267
π³ New Paying Customers: 17
πΈ Churns: 20
π New Visitors: 13,000
π New Organic Visitors: 1,884
May was challenging with one of our highest churn rates ever. Despite this, our MRR increased slightly. Feedback shows customers left due to changing business needs, not product issues. Our historically low churn (~3%) suggests this may be an anomaly.
What doesn't kill us make us stronger :) so, we're dedicated even more to improving Calendesk and providing an even better experience.
β‘ Key Highlights for May
π Launched a new product page, boosting signup conversions from 1.19% to 2.23% - and we havenβt even started A/B testing yet.
π Finalizing a new customer calendar feature, set to release soon!
π§ Improved the availability schedule feature, allowing schedule settings by location and services.
π Fixed numerous small bugs and made several performance improvements.
πββοΈWe had a great time interviewing candidates for the customer support specialist position, and our team will soon be +1!
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π΅ MRR: $14,604 (β3.67%)
π€ Net Cash Flow: $19,572 (β11.57%)
π£ New Users: 200
π³ New Paying Customers: 21
πΈ Churns: 8
π New Visitors: 17,000
π New Organic Visitors: 2,692
β‘ Key Highlights for April
π Last month, we focused on polishing and releasing our brand-new product page.
We completely redesigned the website, blog, and help center to ensure easier navigation for users.
π¨ We've introduced several backend mechanisms to prevent spam on our platform.
π° We've improved our logic for handling currencies with zero decimals, such as the Chilean Peso (CLP), Japanese Yen (JPY), South Korean Won (KRW) and Vietnamese Dong (VND).
π΅ We've made improvements to how customer subscriptions are created. Now, you can set an "expire at" date that will automatically cancel the subscriptions for your customers.
π We've fixed many small bugs we discovered and made several performance improvements.
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π΅ MRR: $14,604 (β3.67%)
π€ Net Cash Flow: $19,572 (β11.57%)
π£ New Users: 200
π³ New Paying Customers: 21
πΈ Churns: 8
π New Visitors: 17,000
π New Organic Visitors: 2,692
β‘ Key Highlights for April
π Last month, we focused on polishing and releasing our brand-new product page.
We completely redesigned the website, blog, and help center to ensure easier navigation for users.
π¨ We've introduced several backend mechanisms to prevent spam on our platform.
π° We've improved our logic for handling currencies with zero decimals, such as the Chilean Peso (CLP), Japanese Yen (JPY), South Korean Won (KRW) and Vietnamese Dong (VND).
π΅ We've made improvements to how customer subscriptions are created. Now, you can set an "expire at" date that will automatically cancel the subscriptions for your customers.
π We've fixed many small bugs we discovered and made several performance improvements.
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π΅ MRR: $14,052 (β7%)
π€ Net Cash Flow: $22,132 (β26.42%)
π£ New Users: 230
π³ New Paying Customers: 22
πΈ Churns: 12
π New Visitors: 13,000
π New Organic Visitors: 3,138
β‘ Key Highlights for March
β¨ All About Making Things Better: We've been super busy making sure everything works like a charm for you.
π Booking Made Easy: Big updates are coming soon to make booking appointments a breeze. Weβre talking easier ways to pick locations!
π We canβt wait to show you our brand-new product page. We've put a lot of effort into it, and itβs almost time to reveal what weβve been up to.
π« Our Familyβs Growing: We welcomed 230 new folks and 22 decided to jump on board with us. Huge thanks to everyone for being part of our journey!
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About
All-in-one scheduling appointment software built for business Don't waste time arranging meetings with clients. Streamline your company's workflow - automatically.

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Very cool - how many people are you now? When did you start hiring?