
Luma OS
A second brain for real life
I’m João, a solo iOS maker from the UK, and I’ve recently launched my first app: Luma.
I built Luma because I wanted one calm place to organise my real life — not just work tasks.
Most apps I tried solved one piece of the problem: tasks, habits, projects, budgeting, routines. But my actual life doesn’t work in separate boxes. My tasks affect my routines. My routines affect my money. My money affects my plans. Everything is connected.
So I started building Luma as a personal life OS for iPhone.
The idea is simple:
one app to manage tasks, projects, habits, routines and simple budgeting.
It’s still early, but the first version is live on the App Store. I’m now working on v1.1, improving the home dashboard, persistence, finance category linking and the daily planning experience.
I’d love honest feedback from other builders:
Would you use an app like this every day?
What would make it valuable enough to keep installed?
Does “a second brain for real life” clearly explain the idea?
About
Luma is a personal life OS built for people who want one calm place to manage everyday life. Instead of using separate apps for tasks, projects, routines, habits and money, Luma brings them together into one simple iPho

2 Comments
For me the "second brain" associates a place where i dump my thoughts and then can retrieve them easily, Maybe its just me, i might have been influenced by a book I read. Anyhow I was a bit surprised that its not that :).
Are you planning to have an android version? I would give it a spin.
I think the product idea is clear, but “second brain for real life” may be too broad for the first version.
The harder question is not whether someone understands Luma. It is whether they know why they should open it tomorrow morning instead of going back to Notes, Reminders, Calendar, or a budgeting app.
For a life OS, the homepage/App Store message probably needs to lead with one daily moment, not the full connected system.
Something like: “plan your day around what actually affects your life: tasks, routines, money, and projects in one place.”
Small hint: I’d focus v1.1 messaging around the daily planning habit first. If Luma becomes the place someone starts their day, the broader life OS promise gets much easier to believe.
Happy to put the cleaner App Store/homepage angle in writing if useful.