Prompts Lab

As I continue building Promptslab, I've been thinking a lot about the "boring" parts of SEO.

Specifically: Alt Text.

We all know we should write it for accessibility and SEO, but most of us (including me) often skip it because it's tedious.

Before automating this with AI, I wanted to understand the "First Principles" of Alt Text. I spent days researching best practices from Google, Moz, and W3C.

I compiled everything into "A Simple Guide to Alt Text".

It covers the basics:

• Why it actually matters (beyond just ranking).

• How to write it correctly (without keyword stuffing).

• The difference between "decorative" and "informative" images.

This is the first step in my journey to make SEO image optimization easier for everyone.

👉 Read the full guide on Medium: A Simple Guide of Alt Text

I'm building this in public, so let me know: Do you write Alt Text for every single image on your blog?

I started building Prompt Lab because I was frustrated with my own "prompt hoarding" habit. I had a Notion file full of prompts copied from Twitter, but whenever I tried to use them on different models (like the new Nano Banana or Flux), they failed miserably.

I realized that "collecting" prompts is useless if you don't understand the underlying structure. I built the Image-to-Prompt tool initially just to debug my own failed generations—to see what the AI "saw" in the reference images I liked.

Once I got the reverse-engineering working, I realized I could automate the "translation" layer too. That became the Prompt Optimizer. It's been a classic "scratch your own itch" journey.