TicketingHub
Smarter Booking. Smarter Business.
SEO has been a total game changer for our business. Before implementing an SEO strategy, we were seeing small amounts of organic growth. However, once we began optimizing our website and content for search engines, our traffic exploded!
In this blog post, we will share how SEO has helped us grow three times faster than before.
- SEO Helped Us Increase Our Traffic by 3X
- SEO Allowed Us to Reach a Wider Audience
- SEO Boosted Our Conversion Rate
- SEO Saved Us Money on Advertising Costs
- SEO Helped Us Build Brand Awareness and Authority
- SEO Save our business
As a cloud reservation software for tours and activities, we were the most impacted during the pandemic. At one point, we only had one month of cash flow in front of us, but thanks to the recent SEO efforts, we've managed to sign one of the largest Zoos in the UK on a fixed contract.
This saved our business and gave us the runway to continue SEO efforts, which has now 3x'ed our traffic.
SEO is a long-term strategy, but it is one of the most effective ways to grow your business. If you are not doing SEO, you miss out on a huge opportunity to scale your business.
Here are a few things we've done:
- We created 138 industry-specific landing pages. Zoo, Food tour, Kayak Tour..
Example: https://www.ticketinghub.com/best-cloud-ticketing-and-reservation-system-for/air-tours
- We optimised each of the pages for SEO
- We created a cluster of content that Google wanted to see on our website to help us rank better.
- We fixed all the Semrush audit errors.
- We increased the load speed of our site built on Webflow.
This has helped us increase our inbound demos by 300% to 600%, depending on the months.
We've more than tripled our turnover and tripled our team size.
Feel free to contact me if you have any questions, and I'll be happy to answer them. https://www.linkedin.com/in/carlpihl/
Carl
1 Comment
"Love this case study. The 3x growth timeline is realistic - that's what I've seen with businesses that commit to SEO properly.
The key insight here is that SEO saved the business during a downturn because organic traffic doesn't stop when you pause ad spend. That's the fundamental argument for investing in SEO: it's a compounding asset.
A few things that accelerate the timeline:
For businesses just starting, even 3-5 hours per week on SEO consistently over 6 months will produce meaningful results. The mistake is treating it like a campaign with a start and end date rather than an ongoing practice."